Direct exchange
The usage of social media gets more and more common by each day and has an impact on nearly every generation. That is why the communication via Facebook, Instagram and Co. gains increasingly in importance. ENDRESS uses this opportunity to entry in a direct exchange with its customers by sharing content on Facebook, LinkedIn and Instagram.
More video content
This content focuses on a variation of different topics which are always visualized by photos or videos made by the ENDRESS marketing team. It is important to give external audiences an authentic insight in the real processes within the firm. That is why ENDRESS shares videos and photos of new employees, products and even production procedures.
ENDRESS especially outlines cooperations with customers such as local fire departments and various usage situations of the ENDRESS products. Furthermore, shared invitations to online seminars and ENDRESS updates foster the transparency of the firm and the closeness to the customer.
Emotional involvement
By using video formats ENDRESS has the possibility to emotionally involve its target group, because they can virtually partake in the company’s activities. That is exactly what ENDRESS values: an emotionally involvement of all relevant stakeholders by an authentic and transparent appearance.
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About ENDRESS Elektrogerätebau GmbH
Since 1914 ENDRESS has been bringing real power to international markets through production and development in Germany. Being the leading manufacturer in its sector, ENDRESS convinces through its mobile and stationary power generators, energy storage units and lighting pole systems.
Technical capabilities, ambitious further developments and impassioned quality are channelled within its product lines and lead to highly sophisticated solutions whose usability is proven anew every day. Furthermore, ENDRESS stands on a solid base thanks to its dense network of international agencies and distributors.
„Quality is the focus of our actions - and this has been our credo since the company was founded in 1914. “This guiding principle still determines the actions implemented by ENDRESS nowadays – also because ENDRESS is part of the international PRETTL Group.